MED2300 Social Media for Everyday Life

Course Overview

Educational Level: Lower undergraduate, Associate
Credit Hours: 3 Credits
Instructor: Prof. Heather Gasaway

Course Description:

This course will focus on personal branding as a ministry leader. Personal brands online and social media presence can either open ministry doors or close them. This course will allow students to explore their current online brand and compare it to effective ministry leader brands as a means of sharpening the future of their online branding.

How This Course Benefits Students:

According to Career Builder, “Social media recruitment is on the rise. Fifty-two percent of employers use social networking sites to research job candidates, up significantly from 43 percent last year and 39 percent in 2013.” And, “Forty-eight percent of hiring managers who screen candidates via social networks said they’ve found information that caused them not to hire a candidate (Career Builder, 2015).” Regardless of a student’s career and/or volunteer path, the social media profiles of candidates are being viewed prior to being approached for an interview and/or opportunity. The goal is to help students, #BeWorthFollowing online and then ultimately, offline.

Why This Course Is Important:

Social media is not going anywhere. In this day and age, it’s a must for every person, church, business, faith-based organization, etc. As followers of Jesus Christ, we have a great opportunity to join God where He is working and we have a great opportunity to join Him in the online space, reaching people all over the world with the hope and freedom that can be found in Him. And our personal profiles give us and God the opportunity to open doors for us to join Him in his mission.